JAMMU: The Indian Institute of Management Jammu organised an Online Orientation Programme on September 5, 2026, to formally welcome the inaugural batch of the Bachelor of Business Administration (BBA) (Hons.) programme (2026–30). The orientation marked an important milestone in IIM Jammu’s continued commitment to expanding access to high-quality, technology-enabled management education and nurturing future-ready business professionals.
The inaugural ceremony was presided over by Prof. B.S. Sahay, Director, IIM Jammu in presence of Prof. Jabir Ali, Dean Faculty and Research; Prof. Nitin Upadhyay, Dean Academics; Ms. Gurpreet Bhatia, Managing Director – Academic Delivery, Accenture LearnVantage, India,Dr. Sarbjit Singh, Chairperson Admissions, IIM Jammu; Dr. Anuja Akhouri, Chairperson (eBBA), IIM Jammu; Shri Arup Bhattacharya, Chief Program Officer, and Ms. Geeta Ratori, Manager, Learning Operations, Accenture LearnVantage.
Prof. B.S. Sahay, Director, IIM Jammu, highlighted India’s remarkable transformation and its journey towards Viksit Bharat @2047 under the visionary leadership of Hon’ble Prime Minister Shri Narendra Modi Ji, citing the rapid growth in infrastructure, digital innovation, entrepreneurship, UPI, ONDC and the Indian economy. He encouraged students to recognise the opportunities emerging in a rising India and aspire to become job creators rather than job seekers.The session turned interactive as he engaged with the new cohort, asking them a simple yet thought-provoking question — “Why did you choose this programme?”
Students shared aspirations ranging from becoming industry-ready and learning beyond textbooks to exploring AI and emerging technologies, pursuing management careers, gaining industry-oriented exposure, and building their own ventures. Several students expressed their desire to create a mark of their own and develop future-ready leadership capabilities.
He encouraged the students to use the unique IIM Jammu–Accenture LearnVantage ecosystem to build themselves holistically, combining academic rigour, industry exposure, campus immersion and internship opportunities. He urged them to approach the programme with curiosity, preparation and commitment, reminding them that joining IIM Jammu is not merely about earning a degree, but about building capabilities, leadership and a future of impact.
Prof. Jabir Ali, Dean Faculty and Research, IIM Jammu, welcomed the inaugural batch of eBBA (Hons.) students and highlighted the importance of making the most of the learning opportunities and resources available at IIM Jammu. He encouraged the students to cultivate a spirit of inquiry, engage actively with faculty and peers, and develop a habit of continuous learning. He emphasised that their journey at IIM Jammu should go beyond academic knowledge, enabling them to develop critical thinking, innovation and a broader understanding of the business world.
Prof. Nitin Upadhyay, Dean Academics, IIM Jammu, in his address, emphasised the importance of academic rigour, discipline and consistent effort in shaping a successful management education journey. He encouraged the students to approach their studies with curiosity, commitment and a willingness to learn beyond the prescribed curriculum. He highlighted that the eBBA (Hons.) programme would provide students with a strong academic foundation while equipping them with the skills and perspectives required to navigate the evolving business environment.
Ms. Gurpreet Bhatia, Managing Director – Academic Delivery, Accenture LearnVantage, India, highlighted the unique blend of IIM Jammu’s academic rigour and Accenture’s industry exposure, encouraging students to use the ecosystem to become future-ready.She urged them to build themselves, not merely earn a degree, while embracing self-motivation, responsibility, meaningful relationships and the transformative potential of AI and emerging technologies.
Dr. Sarbjit Singh, Chairperson Admissions, IIM Jammu, while presenting the Students’ Profile, highlighted the diverse and promising background of the inaugural eBBA (Hons.) cohort. He welcomed the students to IIM Jammu and noted that the diversity of experiences, interests and aspirations represented in the new batch would contribute meaningfully to the learning environment. He encouraged the students to embrace the opportunities ahead, learn from one another and make the most of their journey at IIM Jammu.
The day commenced with a session on ‘Learning Management System’ delivered by Ms. Geeta Ratori, Manager, Learning Operations, Accenture LearnVantage, familiarizing the new students with the digital learning ecosystem and tools that will support their academic journey.
Dr. Anuja Akhouri, Chairperson (eBBA), IIM Jammu, proposed the vote of thanks to the inaugural cohort and highlighted the significance of beginning this new academic journey at IIM Jammu. The inaugural session culminated with the National Song and National Anthem. The inaugural ceremony was graced by Shri Arup Bhattacharya, Chief Program Officer, Academics, IIM Jammu.
The orientation programme thereafter covered a comprehensive range of academic, administrative, and student-centric sessions designed to familiarize the new students with the learning environment and institutional ecosystem of IIM Jammu.
Dr. Anuja Akhouri, Chairperson eBBA, IIM Jammu, provided an overview of the eBBA (Hons.) programme, highlighting its distinctive academic structure, industry integration and opportunities for holistic and future-ready learning.
The session on ‘Academic Regulations, Academic Discipline and Student Handbook’ was conducted by Shri Arup Bhattacharya, Chief Program Officer, IIM Jammu, providing students with essential information regarding academic regulations, institutional policies and responsibilities.He on behalf of Prof. Nitin Upadhay, Dean Academics conducted the session on ‘Academic Rigor and Code of Conduct’, introducing students to the academic expectations and standards of the Institute.
The inaugural cohort of the eBBA (Hons.) Programme at IIM Jammu was introduced to the vibrant campus ecosystem through a session on ‘Student Life at IIM Jammu’, led by Prof. Brigadier (Retd.) Neeraj K Soni, Chairperson (Student Affairs), IIM Jammu. The session familiarised students with the diverse co-curricular and extracurricular opportunities, clubs and committees, leadership avenues and student engagement initiatives available beyond the classroom.
Dr. Jai Kamal, Faculty, IIM Jammu, provided an overview of hostel life, highlighting the residential facilities, support systems and the importance of fostering a positive and responsible campus community. The session was followed by an introduction to the Student Affairs Office functionaries, who apprised students of their respective roles and the support available to them. Emphasising the Institute’s ‘Student First’ approach, the team encouraged students to actively engage with campus life, make the most of available opportunities and contribute meaningfully to the IIM Jammu community.
Recognizing the importance of global exposure in management education, Dr. Pranjal Pachpore, Chairperson International Relations, IIM Jammu, conducted a session on ‘International Student’s Exchange Program and Working in a Cross-Cultural Environment,' highlighting opportunities for students to develop international perspectives and cross-cultural competencies.
The session on ‘Administrative Support, Discipline and Security on the Campus’ was delivered by Brig. Bhupinder Singh Kang (Retd.), Chief Administrative Officer, IIM Jammu, familiarizing students with the institutional support systems, discipline framework, and campus security mechanisms.
The orientation further included a session on ‘IT Infrastructure, Policies, and Future Plans’ by Dr. Prakrit Silal, Chairperson (IT), IIM Jammu, who familiarized the students with the Institute’s robust technology infrastructure, IT policies, digital platforms, and future technology initiatives. The session highlighted the role of technology in facilitating seamless academic engagement, communication, learning, and innovation, while also acquainting students with the digital ecosystem and IT support available to them.
This was followed by an introduction to the Knowledge Management Center-The Nalanda Library by Shri Shailesh K Lohiya, Librarian, IIM Jammu. The students were introduced to the library's state-of-the-art infrastructure, automated services, and extensive collection of print and digital knowledge resources. An immersive AV presentation showcased the various facilities and vibrant learning spaces of the Nalanda Library. Shri Lohiya also provided an overview of the extensive e-resources, digital databases, and Bloomberg Terminals available to students, highlighting their relevance for academic learning, research, industry analysis, and professional development.
The sessions familiarized the students with the Institute’s technology-enabled and knowledge-rich ecosystem, encouraging them to make effective use of the resources and facilities available throughout their academic journey at IIM Jammu.
The programme was overall coordinated by Dr. Anuja Akhouri, Chairperson (eBBA), IIM Jammu, and brought together the newly admitted students, faculty members, academic and administrative functionaries of IIM Jammu, and representatives from Accenture LearnVantage.
The orientation programme served as a comprehensive introduction to the academic culture, institutional values, digital learning ecosystem, and student life at IIM Jammu, setting the stage for an enriching and transformative four-year journey for the inaugural eBBA (Hons.) cohort.
With the launch of the first batch of eBBA (Hons.), IIM Jammu continues to strengthen its academic portfolio and embrace innovative approaches to management education, creating opportunities for young learners to develop strong foundations in business, technology, leadership, and entrepreneurship while preparing them for the evolving demands of the global economy.


