JAMMU: In a significant step towards community welfare, the Jammu Municipal Corporation (JMC) organized a cloth donation drive under its RRR (reuse, reduce, recycle) initiative in association with Gracious Givers at the Annashetra, Trikuta Nagar Food Bank -Ward No. 54. The initiative was led by JMC’s Swacchta Brand Ambassador Nidhi Abrol. The event witnessed enthusiastic participation and contributions from the public and officials alike.
IEC Head Dr. Divya Sharma, along with her dedicated team, actively participated in the event, emphasizing the corporation's unwavering commitment to serving underprivileged communities. The event saw the donation of clothes and shoes to individuals in need, alongside the distribution of food to beneficiaries, reinforcing the spirit of compassion and social responsibility.
Speaking on the occasion, Abrol expressed gratitude towards the contributors and highlighted the importance of such drives in bridging societal gaps. Dr. Divya Sharma assured the cooperation of JMC for conduct of drives for a noble cause. She also emphasized the importance of such RRR events for sustainable lifestyle approach.
The cloth donation drive is part of JMC’s broader commitment to fostering sustainable practices and uplifting marginalized sections of society. Initiatives like these continue to strengthen community bonds and promote the values of empathy and kindness.
Additionally, the event included interactive sessions where beneficiaries shared their experiences and expressed gratitude, adding a personal touch to the event. Volunteers from various NGOs and local organizations collaborated with JMC, further amplifying the outreach and impact of the drive.
