JAMMU: The Bharatiya Janata Party (BJP) executive member Raman Suri said that Jammu and Kashmir proudly celebrates the historic premiere of the film Ground Zero, starring Emraan Hashmi, in the picturesque Kashmir Valley. This landmark event marks a significant milestone in the region’s resurgence as a hub for tourism, filmmaking, and cultural activities, driven by the transformative policies and programs of the Union Government under the leadership of Prime Minister Narendra Modi.
Raman Suri said that for decades, Jammu and Kashmir, once a crown jewel of Indian cinema and tourism, faced the scourge of militancy and separatism, deterring visitors and filmmakers alike. However, the last ten years have witnessed a remarkable turnaround. The Union Government’s resolute measures to eradicate terrorism and separatism have restored peace and stability, creating an environment conducive to growth and prosperity. As a result, the Valley is once again resonating with the sounds of “Lights, Camera, Action!”
He said that the premiere of Ground Zero, extensively shot in the breathtaking locales of Kashmir, is a testament to this transformation. The event, held yesterday in Srinagar, not only showcases the region’s scenic beauty but also sends a powerful message to the nation and the world: Kashmir is open, vibrant, and ready to reclaim its status as a premier destination for filmmakers and tourists.
The Union Government’s policies, including robust infrastructure development, promotion of new tourist destinations, and enhanced security measures, have catalyzed an unprecedented surge in tourism. In 2024, Jammu and Kashmir welcomed over 2 crore tourists, shattering previous records and establishing the region as a year-round destination.
Raman Suri said the tourism sector, a cornerstone of the local economy, has directly benefited from high-profile events like the Ground Zero premiere, which amplify the Valley’s appeal on a global stage. The government’s focus on developing lesser-known destinations, coupled with initiatives like the G20 Tourism Working Group meeting held in Srinagar in 2023, has further elevated Kashmir’s profile. These efforts have created a ripple effect, generating employment opportunities and empowering local communities, particularly the youth.
The BJP executive member added that return of Bollywood to Kashmir is a significant cultural milestone. The Valley, once a favorite backdrop for iconic films, is now witnessing a revival of its cinematic legacy. The premiere of Ground Zero is just the beginning. The BJP envisions a future where Kashmir becomes a hub for film shoots, musical concerts, and other cultural extravaganzas, fostering an ecosystem that nurtures creativity and talent.
This vibrant atmosphere is paving the way for the youth of Jammu and Kashmir to explore and excel in their chosen fields. From filmmaking and performing arts to hospitality and entrepreneurship, the opportunities are boundless. The Union Government’s initiatives, such as skill development programs and startup schemes, are empowering young Kashmiris to pursue their passions and contribute to the region’s growth.
The BJP commends the Union Government’s unwavering commitment to transforming Jammu and Kashmir into a beacon of peace, progress, and prosperity. The end of militancy and separatism has unlocked the region’s immense potential, and events like the Ground Zero premiere are a harbinger of a brighter future. We anticipate more such initiatives, including musical concerts, film festivals, and cultural events, that will further boost tourism and create new avenues for employment and self-expression.
As Kashmir embraces this new dawn, the BJP reaffirms its dedication to supporting the Union Government’s vision of a prosperous and inclusive Jammu and Kashmir. We invite filmmakers, artists, and tourists from across the globe to experience the Valley’s unparalleled beauty and vibrant spirit. Together, let us script a new chapter of growth and harmony for Kashmir, he said.


