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JAMMU: Bharatiya Janata Party Jammu & Kashmir convened a meeting under the “Ek Bharat, Shreshtha Bharat” campaign, aimed at fortifying national unity and expanding meaningful organizational outreach across regional boundaries, reaffirming its unwavering commitment to the vision of one nation, one spirit.
The programme was chiefly addressed by BJP J&K General Secretary and J&K Convenor for the campaign, Baldev Singh Billawaria, along with General Secretary Gopal Mahajan, Senior BJP leader from West Bengal and Bengal Convenor for the campaign, Anupam Malik, and BJP J&K Co-Treasurer and Co-Convenor Ek Bharat Shreshtha Bharat, Raman Suri, and was attended by many prominent West-Bengal residents presently working in Jammu.
In his address, Billawaria underscored that “Ek Bharat, Shreshtha Bharat” is not merely a campaign, but a vision to reinforce emotional, cultural, and political integration across states. He emphasized that the BJP remains steadfast in its mission to unite citizens beyond geographical boundaries, fostering a spirit of shared identity and collective progress. He called upon party functionaries to adopt well-structured, result-oriented strategies to connect with Bengali residents in J&K, ensuring that they feel valued, heard, and actively engaged in the democratic process. He also focused on enhancing coordination with residents of West Bengal presently working in Jammu & Kashmir. He further stressed that disciplined coordination, booth-level outreach, and dedicated teamwork will be key to achieving electoral success.
Gopal Mahajan emphasized organizational discipline, efficient resource management, and proactive participation of party activists to ensure the campaign’s success. He reiterated that the BJP’s strength lies in its ability to transcend regional divides and unite people under a common national vision.
Anupam Malik, shared detailed insights into the prevailing political landscape of West Bengal. He highlighted the importance of building strong interpersonal connections with voters, particularly migrant communities, and encouraged sustained engagement through dialogue and grassroots mobilization. He also shared strategic preparedness for the forthcoming West Bengal Assembly elections.
Raman Suri, also addressed the meeting, reiterating the party’s resolve to strengthen national integration while preparing comprehensively for the upcoming electoral challenges.
