JAMMU: Director Horticulture Jammu, C. L Sharma today visited Strawberry cluster owned by FPO namely “Satwari Urban Green Producers Company Ltd.” wherein a large number of members of the FPO were present. The Director kick started the plantation drive of Strawberry by planting Strawberry runners at village Langotian, Gazian, R.S Pura in a cluster of 100 kanals, in the field of farmer namely Mahesh Choudhary. The Strawberry runners were also distributed by the Director among the beneficiaries for plantation.
During the interaction with the members of the FPO, the Director informed that Strawberry is a cash crop which can be cultivated both in sub-tropical and temperate climate areas of Jammu province. He motivated them to bring more and more area under the ambit of strawberry cultivation so that maximum area can be covered with market linkage at source.
Highlighting the critical role of FPOs in enabling small & marginal farmers to access resources, markets and knowledge, the Director commended the proactive efforts of FPO members and assured all kind of assistance from the Department of Horticulture.
Further, he said that cultivation of Strawberry is a short duration crop and by adopting cultivation of this crop, the farmers can enhance their income manifold. Moreover, the department is supporting the farmers both financially and technically and they should take benefit of this. The plantation drive of strawberry was carried out in presence of Chief Horticulture Officer, Jammu Rakesh Kotwal, HDO Dheeraj Sharma and a large number of farmers.