CSIR-Indian Institute of Integrative Medicine Lavender kit included in Souvenir at 4th National Conference of Chief Secretaries

JAMMU: CSIR-Indian Institute of Integrative Medicine (CSIR-IIIM), Jammu, with an immense pride announced that its Lavender Kit, developed under the CSIR Aroma Mission Phase - III, was showcased in the souvenir at the 4th National Conference of Chief Secretaries. The event, chaired by the Hon’ble Prime Minister Shri Narendra Modi Ji in New Delhi, highlighted  India's Progress in innovation and sustainability. The inclusion of the Lavender Kit as an official souvenir highlights CSIR-IIIM’s key role in India’s Purple Revolution, which supports lavender farming and empowers rural communities, startups, and entrepreneurs. This achievement reflects the institute’s commitment to research, innovation, and sustainable aromatic crop cultivation across the country.

The Lavender Kit is designed to provide a refreshing and revitalizing experience. It includes a selection of aroma products such as Perfume, Roll-on Perfume, Agarbatti, a Dried Lavender Flower Packet, and a Car Diffuser. Each product is crafted to offer practical benefits while promoting relaxation, well-being, and a harmonious atmosphere. Giving the details of Aroma Mission activities, Dr. Zabeer Ahmed, Director, CSIR-IIIM Jammu, expressed pride in this achievement, emphasizing the recognition of the Lavender Kit at such a prestigious the platform reflects the institute's commitment to scientific innovation and sustainability. Dr Ahmed further highlighted that the Purple Revolution is not merely about lavender cultivation but also about empowering farmers, startups, and entrepreneurs through the intervention of science and technology.

The CSIR Aroma Mission was launched by Dr. Jitendra Singh, Hon’ble Union Minister of State (I/C) for Science & Technology, and Minister of State for PMO, Personnel, Public Grievances, Pensions, Atomic Energy, and Space and Vice President, CSIR, congratulated Dr. Zabeer Ahmed, Director, CSIR-IIIM and Aroma Mission Team for this remarkable achievement. Further, Dr. Dr. Jitendra Singh, Hon’ble Union Minister, highlighted that lavender cultivation has significantly boosted rural economies by promoting the growth of valuable aromatic crops like lavender. This initiative has created new opportunities for job generation, entrepreneurship, and exports, aligning with India's commitment to sustainability.