- My journey proves that hard work and vision can create something remarkable: Irshad Ahmad Lone on building success and earning customer trust
SRINAGAR: Khatoon Eve, a fast-growing women’s clothing brand in Srinagar, has reached a major milestone by crossing 50,000 followers on Instagram. This achievement highlights the brand’s rising popularity and the trust it has gained among customers.
Khatoon Eve was founded by Irshad Ahmad Lone, a 28-year-old entrepreneur who started his journey with a small shop in Batamaloo, Srinagar after completing his graduation from Bemina Degree College. Despite having no family background in the garment business, Irshad took a bold step into the fashion industry. "In the beginning, it was very challenging," he recalls. "I had limited resources, no experience in the clothing business, and had to build everything from scratch. But with dedication and hard work, we slowly gained recognition."
Over the years, Khatoon Eve expanded its presence, opening a second outlet in Karan Nagar Market, Srinagar. The brand has gained popularity for offering trendy, high-quality clothing at affordable prices, catering to the evolving fashion needs of women in the region.
The store’s online presence, especially on Instagram, played a key role in its growth. By showcasing stylish outfits and engaging with customers through social media, Khatoon Eve has built a loyal community of followers. Customers appreciate the brand’s commitment to quality, variety, and affordability.
Marking this milestone, Irshad Ahmad Lone expressed his gratitude: "Reaching 50,000 followers is a proud moment for us. It’s not just about numbers—it’s about the support and trust of our customers. We are truly thankful to everyone who has been part of this journey. From day one, our focus has been on offering the best fashion choices, and we are excited to continue growing with our amazing customers."
With this success, Irshad and his team are now focused on expanding further, possibly launching an online store and bringing new collections to their customers. "This is just the beginning. We have many exciting plans ahead, and we look forward to reaching even greater milestones with the continued support of our customers," Irshad added. As Khatoon Eve moves forward, its journey remains an inspiring example of how passion, hard work, and customer support can turn a small business into a well-loved brand.
